NAME: AROOJ MANZOOR
CMS: 23320
BUSINESS: OLX.PK
OLX is a industry of marketplace classifieds forums. It was founded in 2006. The founder of OLX is Fabric Grinda and Alec. OLX is spreaded more than 40 countries including Pakistan.Key people are Martin Scheepbouwer . The Numer of employees are 4000. OLX Group is a global online marketplace (headquartered in Amsterdam, and owned by South African media and technology group Naspers), operating in 45 countries, and is the largest online classified ads company in Pakistan, Brazil, India, Bulgaria, Poland, Portugal and Ukraine.It was founded in 2006 Fabrice Grinda and Alec Oxenford started the company as a Craigslist alternative for the world outside of the United States. South African media group Naspers acquired a majority of OLX in 2010 and 95% of the company in 2014.
The OLX marketplace is a platform for buying and selling services and goods such as electronics, furniture, household goods, cars and bikes. OLX had 11 billion page views, 200 million monthly active users, 25 million listings, and 8.5 million transactions per month in 2014. In 2006, OLX acquired Mundoanuncio.com, a classifieds site targeting the Hispanic market and in 2007, OLX made an investment Chinese classifieds site in Edeng.cn.In 2008, OLX's growth in the Philippines was attributed to its partnership with Friendster. OLX invested in "Web 2.0" features in 2008, such as social network widgets, improved search, Ajax-based editors, interactive maps, and mobile versions. In 2009, OLX partnered with Hi5, a social network, which at the time had 60 million users. Hi5 implemented OLX features, such as displaying ads and sharing ads with friends, and OLX enabled video, image and mobile features, in 39 languages and 90 countries. In 2010, a majority of the company was acquired by the South African media group Naspers, which bought out the existing investors. CEO Alec Oxenford said in a 2014 interview that OLX adopted a "Martian approach" to international expansion, launching in India, the largest available market, rather than in the United States. Naspers consolidated its online classified operations in the Philippines, Thailand, Poland, Hungary, Bulgaria, Romania, Ukraine, Belarus, Kazakhstan and Indonesia and re-branded them as OLX. The company invested heavily in television advertising. Oxenford said that adoption of the internet by more than three billion people has made television more effective as a driver of traffic to websites or apps than it was during the early dot-com period, when television advertising didn't work well for websites. Oxenford has said that OLX acted as a “wealth creator” in emerging markets, enabling people to easily monetize their services and possessions. About 54% of OLX's global traffic, then 240 million unique monthly visits, came from mobile in 2014.People reviews about OLX is very good. There is an immense feedback from public. OLX is a very good platform to sell used products which gives us a very good satisfaction for example if you want to sell your car you have to place photos and price you want to sell and there was a lot of members to see your ad and if they liked it they will sent you a message and you can chat with him and close the deal so this was the method to sell products in olx and its really simple than if you want to sell you will tell to your friends or relatives but you never depend on anyone be an olx user and place photos and sell your product in one click. You can sell not only like products even your properties also you can sell.
