TVC BLOG

• Posted by Omama Naeem April 18, 2020 - Filed in Arts & Culture - 545 views

  Tapal Danedar Television Commercial Blog
  Name: Omama Naeem Ashraf
  SAP#: 5481 BMC: 6  
  Subject: TVC

  Idea: I have seen many Television Commercial regarding Tapal Danedar and not even once this product has disappointed me or any of my family member. It has been the tastiest and the most unique tea brand so far. The way this product has commercialized its way into television is extremely commendable.  Tapal Danedar’s TVC has always grabbed the viewers’ attention through the words and concept played in the commercial. The concept of a husband helping his wife, a gathering of friends taking care of each other etc are the sweetest concept so far that we have seen. I turned this concept to “A brother helping and taking care of his sister while his sister is preparing herself for the exams”. I loved this idea of mine because this one hasn’t been discussed a lot lately.

  Copy: Scene: Behan exams kay liye parhai karai hai aur uska bhai uskay liye chai bana kar lay kay aata hai. Apni behan ko chai pehlay deta hai aur baadh mai chai apnay liye daalta hai. Bhai: “Kia chai banana sirf humari ghar ki aurtoun ka kaam hai? Mera iss saal ka azm apnay ghar waalou kay liye chai banana aur unka khayyal rakhna hai. Aap ka azm kia hai?”

  Production:
  Equipment: Mobile Phone (IPhone 7).
  Location: Drawing Room. (Friend’s House)
  Lights: Fluorescent Tube light and Natural Sunlight.
  Audio: Mobile Phone (Samsung J7) Recorder.
  Cast Members: Manal Fatima and Abdullah Imran.
  Director/ Producer/ DOP: Omama Naeem Ashraf
  Budget: 147/- Rs for Tapal Danedar Packet.

  
  Details/Description:  Video of this TVC is recorded by myself through mobile phone (IPhone 7), a little shake will be seen in the video as tripod or Gorilla Pod was not available as universities are shut down due to world-wide corona virus. Lights are those which are already set up into our houses. For the audio, we used another mobile phone (Samsung J7) and kept that phone beside the subject (Actor) in our TVC video. This video was edited by myself as well and for the background music a guitar instrumental was added. These are all the details regarding my TVC.

  Note: No tripod or Gorilla Pod and other studio lights were provided as universities are set to be closed.

  TVC-link:  https://drive.google.com/file/d/1Fkg8dxU7rlHi7b_dpqfHgLXcUeerissL/view?u sp=drivesdk
   
  Thank-You!